She Leads the Way

Life as a Communications Exec within the Auto Industry with Lara Sous

Episode Summary

In this episode, we sit down with a seasoned communications professional who shares her career journey, including her role as Head of Communications at MG Motors. She offers valuable advice on breaking into the automotive industry, advancing into communications, and navigating the role working in a male-dominated field.

Episode Notes

This episode covers;

Lara's Career Journey and Insights: including taking a look into Lara's background, how she moved into communications and highlighting her experiences and challenges. 

Role and Responsibilities at MG Motors: Which provides listeners with a glimpse into the dynamic world of automotive communications, as well as strategies to achieve successful campaign outcomes.

Navigating a Male-Dominated Industry: We explore Lara's experiences of working in a largely male-dominated industry and the challenges she has faced along the way. 

Produced in proud partnership with Myco.

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